I was listening to a fascinating episode of This American Life all about job creation in America (find the episode here). As self-employed people, Ben and I made our own two jobs, but creating jobs for larger communities and populations is a problem that needs solving. According to Act Four of TAL, an organization that is succeeding is PathStone (www.pathstone.org), a non-profit that we designed the website for!
When WXXI, a PBS affiliate, canceled its monthly 40-page station guide that I designed, I lost one of my favorite monthly projects. Though WXXI didn’t bring the guide back, they did bring me back on board to design two new brochures, one for membership and the other for volunteers.
One of our current projects is to create a website for Kamala Nair’s THE GIRL IN THE GARDEN. The book won’t be out until June, but the website launch will be much sooner than that. Working in the publishing industry, I learned that planning happens months – sometimes years! – before the book is published. That way when the book hits the shelves, the advertising and publicity campaigns are in full swing. It’s an exciting (anxious?) time and hopefully all the advance work helps the book succeed. As research for the website, I read an advance copy of THE GIRL IN THE GARDEN and I predict great success for this fantastic debut novel.